comScore (website) tracks the volume of searches in the United States each month. Following are their findings for December 2008, compared to November 2008.
December 2008 U.S. Core Search Rankings
Google Sites led the U.S. core search market in December with 63.5 percent of the searches conducted, unchanged from November, followed by Yahoo! Sites (20.5 percent), Microsoft Sites (8.3 percent), Ask Network (3.9 percent), and AOL LLC (3.8 percent). Visit the comScore website to see their full findings.
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comScore Core Search Report* |
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|
Core Search Entity |
Share of Searches (%) |
||
|
Nov-08 |
Dec-08 |
Point Change Dec-08 vs. Nov-08 |
|
|
Total Core Search |
100.0 |
100.0 |
N/A |
|
Google Sites |
63.5 |
63.5 |
0.0 |
|
Yahoo! Sites |
20.4 |
20.5 |
0.1 |
|
Microsoft Sites |
8.3 |
8.3 |
0.0 |
|
Ask Network |
4.0 |
3.9 |
-0.1 |
|
AOL LLC |
3.8 |
3.8 |
0.0 |
* Based on the five major search engines including partner searches and cross-channel searches. Searches for mapping, local directory, and user-generated video sites that are not on the core domain of the five search engines are not included in the core search numbers.
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