Comments on: Never Alter Your Company Brand Unless… http://katybarrilleaux.com/2009/09/never-alter-your-company-brand-unless/ Search Matters + Social Influences Mon, 01 Mar 2010 18:35:08 +0000 hourly 1 http://wordpress.org/?v=3.0.1 By: seo software http://katybarrilleaux.com/2009/09/never-alter-your-company-brand-unless/comment-page-1/#comment-33 seo software Sat, 07 Nov 2009 07:40:50 +0000 http://katybarrilleaux.com/?p=1102#comment-33 Good read, thanks. Seo is important. Looking for good free rank checking software. Good read, thanks. Seo is important. Looking for good free rank checking software.

]]> By: Marketing Public Relationship http://katybarrilleaux.com/2009/09/never-alter-your-company-brand-unless/comment-page-1/#comment-32 Marketing Public Relationship Thu, 05 Nov 2009 03:56:19 +0000 http://katybarrilleaux.com/?p=1102#comment-32 At last a blog which is what it says on the side of the can. Thank you so much for all the content you have here, particularly Never Alter Your Company Brand Unless… | Katy Barrilleaux. It's really great. Billi Viltman. At last a blog which is what it says on the side of the can. Thank you so much for all the content you have here, particularly Never Alter Your Company Brand Unless… | Katy Barrilleaux. It’s really great. Billi Viltman.

]]> By: Katy Barrilleaux http://katybarrilleaux.com/2009/09/never-alter-your-company-brand-unless/comment-page-1/#comment-25 Katy Barrilleaux Mon, 19 Oct 2009 13:54:30 +0000 http://katybarrilleaux.com/?p=1102#comment-25 Thanks for stopping by and adding your thoughts, Mike! Thanks for stopping by and adding your thoughts, Mike!

]]> By: Michael Locke http://katybarrilleaux.com/2009/09/never-alter-your-company-brand-unless/comment-page-1/#comment-24 Michael Locke Sun, 18 Oct 2009 06:58:48 +0000 http://katybarrilleaux.com/?p=1102#comment-24 Nice post. I actually have this discussion all the time at work. The discussion of being consistent with your brand. I think as a new brand, you could not get away with the changing of logos such as Google does. You can only get away with it once your brand is established. I try to tell clients to maintain consistency for the few several years until you have have an established market that understands your product/service. Once you're established, then you can change things up a bit and play with different ideas. Google actually followed this concept. They really didn't change logos within the first few years. I think it was only until they became established as a leader in the search space did they start this changing of the logos. Again, nice post. Thanks for the discussion. ;) ~Mike Nice post. I actually have this discussion all the time at work. The discussion of being consistent with your brand. I think as a new brand, you could not get away with the changing of logos such as Google does. You can only get away with it once your brand is established. I try to tell clients to maintain consistency for the few several years until you have have an established market that understands your product/service. Once you’re established, then you can change things up a bit and play with different ideas. Google actually followed this concept. They really didn’t change logos within the first few years. I think it was only until they became established as a leader in the search space did they start this changing of the logos. Again, nice post. Thanks for the discussion. ;)

~Mike

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