From the category archives:

Search

Search Results to Go Social with Bing

September 3, 2009

First there were organic search results. Then there were paid search results (now popularly called Sponsored ads). Next comes Social Search Results, according to Bing, who has announced its beta Bing and Ping coming initially to its Facebook fans. I do believe I see room on that social share bar for an ad!

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Search Marketing is Dead – Oh wait a minute

March 19, 2009

Search Marketing is Dead – Oh wait a minute Posted using ShareThis

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6 Ways Organic Search Results are Like Superbowl Ads

March 6, 2009

When it comes to advertising, the Superbowl is the granddaddy of them all. During this one football game, viewership is huge. Advertisers shell out millions of dollars to run just one thirty-second spot and agencies vie to produce THE spot that will have everyone talking, blogging and tweeting long after the MVP’s trip to Disneyland. It occurred to me as I reviewed the January search stats that organic search is the superbowl of online marketing; here are six ways.

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Is Twitter the Next Big Search Engine?

January 30, 2009

Time will tell whether Twitter Search will become as mainstream as Twitter itself–or even the traditional search engines. Integration with the user’s Twitter interface should help increase its use exponentially. In the meantime, I’ll continue to add to it’s search volume. How about you?

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