Happy Veterans Day and thank you to all our Veterans, past and present, who served our country for us and generations to come! God bless you and God bless America!
Google Announces Social Search
October 21, 2009 Leave a Comment
Earlier today in a post about Bing’s announcement of a deal with Twitter and Facebook I wrote, “Look for Google to introduce its own social network data integration soon.” Little did I know soon would be today.
According to Marissa Mayer, Google’s VP of Search, a new Google Labs app called Social Search will launch in the next few weeks. Social Search will add relevant updates and posts from your social network friends to the bottom of your search results page. How will Google know what networks you belong to and who your friends are? It’s in your Google Profile. As long as you have added your social networks to your Google Profile. Don’t have a Google Profile yet? Get one here.
Ms. Mayer also announced that like Bing, Google has signed an agreement with Twitter to display its real-time tweets in its search results.
Based on the two companies’ announcements, it sounds like there will be some differences in how Google and Bing will handle social posts. Google’s Profile integration means that it pulls only from within your network. Bing however, will pull from all public posts. Google will pull from all social networks that you add to your Google Profile. Bing on the other hand will only pull from Twitter and Facebook. To know more, we’ll have to wait until Google and Bing launch their new features.
Meanwhile, make sure you have accounts set up on all the popular social networks, develop your connections on those networks, and keep your keyword list close by as you post, tweet, blog, microblog and whatever else you do on the social net.
Holy Social SEO Batman!
October 21, 2009 Leave a Comment
Last month, I shared with you Bing’s plan to launch its Bing and Ping beta feature (Search Results to Go Social with bing), which allows for social sharing of select search results in bing, like movie times. The featue has since been released to beta users, extending at least some search results into the social networks.
Today, Microsoft announced it has signed an agreement with Facebook and Twitter to integrate status updates from these two social powerhouses’ users into its search results. Mashable has details and some screen shots in REVEALED: Details of Bing’s Twitter Search.
Ka-bang! Just like that social media’s status updates will contribute to search engine results. Soon companies who have resisted joining the social conversation will be compelled to join in…or risk losing control over valuable SERP real estate given to Twitter and Facebook status updates. Likewise, I expect more companies will more aggressively monitor social conversations with free tools like Google Alerts (website) or even subscriber applications.
To keep this in perspective, it is just bing…for now. Bing only represents about 9% of the searches conducted monthly on search engines. The trend for real-time search though is growing. Look for Google to introduce its own social network data integration soon. Then social media will officially be a viable search engine optimization technique for companies.
Search Results to Go Social with Bing
September 3, 2009 Leave a Comment
Bing and Ping: Share Search Results on Facebook and Twitter
Microsoft let everyone know about a forthcoming feature of their new search engine today. Bing and Ping, as they’ve lovingly dubbed it, will let you easily share search results with your friends on and Twitter as well as by email.
At least at first, the sharing tools will only be available for searches that invoke “Instant Answers.” The examples given were football scores and airline flights, with other time-sensitive data and scenarios like stock prices, movie times, weather results and more also invoking that type of search.
Underneath the Instant Answer results from your query will be a horizontal “sharing” bar with icons to send those results to friends on Facebook, Twitter, or via email.
The new feature isn’t live yet, but will reportedly be going into an invitation-only beta mode soon. To get in on the beta, become a fan of Bing on Facebook for a chance at an invite.
Since search has for so long been a primarily solitary activity, it’s almost hard to imagine how and under what circumstances you’d need to share the results quickly with people. Still, having the option would be nice and once available, we can see it becoming one of those features you’d quickly take for granted.
What do you think: would you use the option to share your search results? Will Google have to copy the idea if it takes off? Or will search remain primarily a solo activity after all?
via mashable.com September 3, 2009 by Barb Dybwad
First there were organic search results. Then there were paid search results (now popularly called Sponsored ads). Next comes Social Search Results, according to Bing, who has announced its beta Bing and Ping coming initially to its Facebook fans. I do believe I see room on that social share bar for an ad!
Bing is at the top.
August 27, 2009 3 Comments
And they have a photo to prove it!
Microsoft employee Kunal Das recently traveled to the summit of Mount Kilimanjaro – the world’s highest free-standing mountain – and left a Bing sticker at the top (see it on the sign right after “Africa’s Highest Point”).
Unfortunately for Bing though, Google is still the king of the search engine mountain with 64.7% of core searches according to comScore‘s July 2009 US. Search Engine rankings report. The good news for Bing is that the new and improved search engine did continue its upward trend with an increase of 5% for it’s number of searches. It’s just going to be a long trek to try to dethrone Google!
