Posts tagged as:

Google

Google’s Search Engine Optimization Starter Guide will get your SEO cooking

March 3, 2010

Photo by mimundo Search engine optimization is a lot like the culinary profession.  There are experts in the field, with a growing reputation and a following for their art. There are five-star SEO’s, one-star SEO’s, and everything in between. Just as famous chefs create spectacular meals, unmatched by the average cook, SEO’s work their magic [...]

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A Salute to our Veterans through the Eyes of Search Engines

November 11, 2009

Happy Veterans Day and thank you to all our Veterans, past and present, who served our country for us and generations to come! God bless you and God bless America!

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Google Announces Social Search

October 21, 2009

According to Marissa Mayer, Google’s VP of Search, a new Google Labs app called Social Search will launch in the next few weeks. Social Search will add relevant updates and posts from your social network friends to the bottom of your search results page.

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Play a game and help Google with image search

May 19, 2009

Google has a beta application called Google Image Labeler which it describes as “a feature of Google Search that allows you to label images and help improve the quality of Google’s image search results.” Sounds kind of boring, but leave it to Google to turn image labeling into an online game.

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Ask May Be the Engine that Could

March 27, 2009

Google maintains its dominance with 63.3% market share among the top five search engines. Yahoo! comes in second with 20.6% share, followed by Microsoft with 8.2% of the search market. Ask.com is the “also ran” engine with a mere 4.1% share of the core search market. When comparing the search volume from January to February, Ask.com shows an unusually high jump of 21% more search queries — despite February’s three fewer days.

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The Easy Way for Agencies to Do SEO

March 16, 2009

Search engine optimization can be a little intimidating for the non-technical person. After all, it’s a mysterious science filled with unknown algorithms, metadata, XML sitemaps, HTML tags, linking schemes, and much, much more. And to further complicate things, it’s always changing. Then there’s the agency that is not even responsible for the client’s website. How in the world is an advertising, public relations, or marketing communications agency supposed to get involved in SEO? Actually, it’s pretty easy these days. I’ve compiled some tips to help get you started.

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Google's New Ad Preferences Explained

March 12, 2009

You’re probably familiar with Google’s AdSense Contextual ad network that displays ads on websites based on the context of the content on the page. Now we are introduced to yet another type of ad network. Google has launched in beta what they call “Ad Preferences.”

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6 Ways Organic Search Results are Like Superbowl Ads

March 6, 2009

When it comes to advertising, the Superbowl is the granddaddy of them all. During this one football game, viewership is huge. Advertisers shell out millions of dollars to run just one thirty-second spot and agencies vie to produce THE spot that will have everyone talking, blogging and tweeting long after the MVP’s trip to Disneyland. It occurred to me as I reviewed the January search stats that organic search is the superbowl of online marketing; here are six ways.

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Search Engines on Twitter

February 24, 2009

Here’s a list of the top search engines’ accounts on Twitter.

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